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Mac Rodgers

Business Development Director

mac@igdinaction.com

Mr. Rodgers is a consultant focused on assisting companies with strategy and execution using the skills he developed over three decades of managing and leading companies.  Mac has a degree in business administration from Doane University.  He worked at Metromail Corp. (now Experian Marketing Services) from 1984 to 2002.  During that time Metromail experienced a 500% increase in revenues and Mac went from being a shift supervisor to President of two divisions with combined annual revenues in excess of $175MM.  In 2002 he purchased a SaaS start-up which he later sold in 2004.

He has additional start-up experience working as the COO for Vente Inc. where he revamped the company’s business strategy increasing annualized revenues by 35% over a 15 month period after which he successfully completed a sale of the company at the request of the founders.  Just prior to starting his consulting practice in 2015 he was President and CEO of World Marketing, Inc., a division of Berkshire Hathaway Media Group, for nine years.

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